Cui Bono?

The key is messaging; messaging is the key. Listening to conservatives yesterday, their message was that this is a large tax burden. Our first message? That is a Lie: the only people who would pay the fee are those who can afford health care insurance, and choose not to get it. (The best example of a tax on Pure, Utter, Stupidity yet offered!)

The Patient Protection and Affordable Care Act has been protected by the SCOTUS, who judicated that to those for whom health insurance is affordable, they must either purchase same, or pay a fine.

Hooray for Us!

The question is: who benefits?

There are three dimensions to the answer: human, business, and political.
The first two are straight forward.  For the first: those under 27, those over 65, those who cannot afford adequate health care, and those who can. The second: private health insurance companies (at least for a decade), and health care providers will benefit from an increase in customers.
Political?  “Aye, there’s the rub…”
This decision may well have motivated the conservative base – something their candidate has been incapable of achieving.  (To those who find joy in others not being able to obtain adequate health care, there is no hope.)
It also provides a unifying issue for progressives, and defines a clear difference between the parties: The GOP, who want to go back to the past; and the Democrats, who want to move forward.
How do we progressives protect our gains and move forward?  By re-electing President Obama, and by electing solid progressive majorities in the House and Senate.   How do we achieve that?  By organizing, motivating, messaging, and getting out the vote.
The key is messaging; messaging is the key.  Listening to conservatives yesterday, their message was that this is a large tax burden.  Our first message? That is a Lie: the only people who would pay the fee are those who can afford health care insurance, and choose not to get it.  (The best example of a tax on Pure, Utter, Stupidity yet offered!)
We must frame messages to the middle of the political spectrum on why the ACA is good for all, bad for none, and that includes them.
N.B.: cui bono is Latin for Who Benefits: the basis of any homicide case.

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